IRU and Volvo join forces to launch a children’s road safety initiative

IRU and Volvo join forces to launch a children’s road safety initiative

IRU and Volvo join forces to launch a children’s road safety initiative – Give Us A Hand – to encourage them to STOP, LOOK, WAVE to reduce accidents with commercial vehicles.

As part of IRU’s dedication to road safety and its work on the UN Decade of Action for Road Safety, the IRU has joined forces with Volvo to improve children’s awareness towards road safety and instil life-saving habits early on. The “Give Us A Hand” initiative will teach children to STOP at pedestrian crossings, LOOK both ways, make eye contact with the driver and wait for the driver to WAVE back before crossing the road.

Head of Road Safety, Jacques Marmy said, “For professional drivers one accident is one accident too many. The IRU wants to take the lead in helping to reduce the more than 3,000 road fatalities around the world every day. We will be working with the global road transport industry to ensure that drivers are playing their part too.”

The IRU and Volvo safety initiative aims to ensure child road safety by encouraging vehicle drivers, to be extra vigilant, especially in urban areas. The IRU invites not only commercial vehicle drivers, but all drivers to participate by waving back to children waiting to cross roads allowing them to cross safely.

Jacques Marmy concluded, “The initiative is a tremendous opportunity to promote children’s safety and improve their traffic awareness, as well as the general public´s knowledge and understanding of commercial vehicles. The IRU encourages all drivers to promote road safety and spread the practice Stop, Look, Wave.”

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